BiasProbability & risk · Cognitive Bias · Entry 109

Optimism Bias – when you believe things will go well, even if the odds say otherwise

Electric editorial collage illustrating Optimism Bias

Do you believe bad things happen to others, but not to you? That’s Optimism Bias – the tendency to underestimate negative events and overestimate positive outcomes.

Where it can show up


- Finance & investments – people believe their business will succeed, even when statistics suggest otherwise.
- Health & safety – drivers assume they won’t get into accidents and ignore precautions.
- Personal life – people think they will never divorce, despite high divorce rates.

A practical countermeasure


- Be realistic – hope for the best, but acknowledge risks.
- Trust data, not just gut feelings – if 90% of startups fail, yours isn’t immune.
- Plan for worst-case scenarios – anticipating problems isn’t pessimism, it’s smart thinking.